Appreciate the point about the term “Innovation Intent.” Often phrases like this get chosen within a community of practice, seem to make sense, and then only reveal their strengths/weaknesses when shared further. Helpful to hear that it’s not connecting–and definitely worthy of further thought.

Second, it’s easy to read and feels practical, also good.

Third, I’m not sure about the phrase “Innovation Intent”. I think it’s useful to coin terms that summarize a concept to help people put it to use, but this phrase doesn’t seem to have enough meaning on its own to help someone recall what it means, I imagine someone reads the book, and after months finds the opportunity to use the ideas, and tries to remember what Innovation Intent is. That I think is the test of the phrase.

You’re off to a strong start, I look forward to reading the rest.