Cat is Chief Architect and Head of Technology Innovation at Brilliant Basics. He envisions a world where ‘Technology is invisible.‘ Cat fancies himself a robo-flaneur. Part consultant, part digital dandy. Cat concerns himself with the stewardship of ideas through the lenses of service design. A semiotic obsesssed craft driven reader. Adrift in a world of meta-cognition and filtered through a glass of cracked ice and smokey single malt distillations. A multi-faceted journeyman that still hears the siren strains of operational risk, information security, commodities deal structuring, web-level scalability and architecture. Cat has worked across a number of industries from investment banking (ABN Amro, Barings ING, Citigroup, UBS) to Agency(Endemol, SapientNitro, Start, Saatchi, Euro RSCG, BMC) with a number of consultancies in between. His digital client portfolio includes Sony Corporate/Music/Pictures, Unilever, Coca-Cola, NHS, Footlocker, Credit Suisse, Santander, and RBS. Get in touch with Cat at Brilliant Basics, or follow him on Twitter: @nacht.